When somebody looking for a product or a service what would they do? Nowadays they will google it or look it up on Instagram or Facebook. If you have content to show the customer at this stage will be called ‘targeting’. But retargeting will be totally different.

Targeting is awesome and you should have a proper and effective approach to it. SEO is one of the ways, ads, and promoting pages on Facebook and Instagram will be for this stage. This the phase one and possibly you are aware of this phase very well.

Sometimes you search for a service or product and after hours or days the same suggestion will show up in your emails or Instagram pages you are visiting! What would they call this process? Retargeting!

Retargeting is a new approach to marketing, to aims at people looking for a specific product or service. The researches show that Retargeting has very higher successful results than targeting.

Retargeting will try to find out what are you looking for and then show you a similar product or service to you. They will collect the data from the sites you are visiting or searches you are doing and then decide what you need at the moment and suggest them to you.

In Foroodja we have a plan to retarget the users when they are looking for a service or product in our network. They will get better results out of their searches and view performs in time and you as a retailer or seller can definitely benefit from this.

Unlike typical banner ads, retargeting ads are a form of online targeting advertising and are served to people who have already visited your website or are a contact in your database (like a lead or customer).

Hubspot

Foroodja is using Machine Learning to have a very successful retargeting plan for every retailer over time. You can be part of our plan very simply and have a very successful in-store selling over time. Learn more!